Absent Minded - Ryan Turner Apparel

I collaborated with Ryan Turner Apparel on their 'Absent Minded' campaign, created in the lead-up to their showing at New Zealand Fashion Week. Working as part of a creative team, my role was to assist with direction and execute as the Director of Photography, bringing Ryan’s vision to life on screen. The focus was on showcasing the collection in a way that reflected the brand’s unique identity, mood, and design language. Through carefully considered visuals and a strong collaborative process, the final campaign film presented the garments with impact and authenticity, helping set the stage for their Fashion Week debut