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Lippi Outdoors
I worked with Lippi Outdoors, a new brand to the New Zealand market exclusively stocked in Macpac stores, to produce a photoshoot showcasing three of their core hiking boots in action. Set against the dramatic backdrop of the New Zealand alpine environment, the shoot paired Lippi footwear with outdoor apparel supplied by Macpac. From concept and styling through to execution, I managed every aspect as a one-man team, navigating challenging terrain to capture product-focused lifestyle imagery that feels authentic, adventurous, and true to the Lippi brand. The resulting visuals now serve as a key asset for both Lippi Outdoors and Macpac, telling a story of durability, performance, and style in the wild.

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